Are Drug Ad Warnings Too Long and Confusing?
All of us have heard commercials for prescriptions drugs of one kind or another and towards the end of the spot, the announcer rattles off a list of possible side effects or dangers, some which may even include death. Despite the flowers and smiles in the videos and print ads, the warnings can be very serious and the Food and Drug Administration (FDA) that approves drugs for consumer use is now questioning whether the warnings…